Free Guides

The Definitely Human playbook

Give your AI the context, voice and workflow to do useful marketing work.

Five practical guides. Start with the part you need.

What Is a Marketing System? A Practical Example for Small Teams

Follow one customer question through content, distribution, follow-up and learning. Download a map for your own system.

AI Brand Voice: Build a Guide From Your Actual Writing

Turn writing samples into specific rules, test a draft, and retain useful corrections.

AI Context Document: What Your Marketing Assistant Needs to Know

Separate business facts, audience assumptions and claim boundaries in a reference you can maintain.

AI Marketing Workflow: From Customer Question to Reviewed Draft

Follow one content task through its inputs, evidence checks, review decisions and learning loop.

Turn customer questions into content ideas

Use the Content Idea Engine prompt, follow a worked example, and check the evidence before you publish.

Worked examples, review questions and clear boundaries. Keep the judgment with the person responsible for the work.